Journal

Notes on building Seedripe.

What we're building, why we chose it, and the parts we haven't figured out yet.

LatestKisan12 March 2026

We're not launching an app to farmers

Plenty of agritech startups have launched apps at Indian farmers and quietly shut down. The distribution problem comes before the product problem.

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Plantscaping4 February 2026
Why office plants die (and whose problem that is)
Most office plants don't die from neglect. They die because nobody checked what the space could actually support before the plants arrived.
Company15 January 2026
Why one company, three verticals
Corporate plantscaping, hobby gardening, and farmer advisory look unrelated on paper. Here's why we're building all three under Agravy.